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Killing the Drag

No one can edit like me. I could never hire someone. That's how it feels whenever I'm editing, not because I'm a master at premiere, but its how to tell the story and give right the information about the content - as fast as humanly possible. My target audience is pooping while watching this so it has to be entertaining but it has to include all the context and troll patrol.

This episode was very similar to our other carabiner showdown videos and I did not need to narrate it like many videos I do now. So I hired someone. It actually surprised me how good it turned out and I shared with them how to edit the actual break tests the way you are use to seeing them. You can see that "fix it" video at the top of this blog.

By making the video of how to fix part of it, but not sending the updated .prproj file back to him, he had to fix what he saw which means he had to really pay attention, then had to fix the remainder of the stuff to show he understood the pattern. IT WORKED! That was the most concise way I have found to date on how to give feedback that works.

He delivered a 21min 30 second final product that fixed everything I gave feedback on. However, you can see in this image the final product is 16min and 42 seconds long. I spent about 2 hours cutting out double speak, useless footage, showing the force multiple times, etc that made it feel draggy. So I was able to take his nice edit and make it great. I find that it is not worth giving feedback more than once per edit to keep the work flow going and not overwhelm who I am working with. But it's encouraging to know I can break down my style into bite size pieces and communicate that effectively. If I can do this well and teach an editor quickly what I'm looking for and weed out those who can't pick it up, then I can buy an absolute ton of the most value resource I have.... TIME.


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